Workshop content - knowledge & skills you'll learn
You've had the idea, bitten the bullet and hopefully written your business plan - now it's time to put everything into action and hit the launch button. Or maybe you've launched your business and now it's time to get the message out there and start building customers and sales. This workshop gives you the fundamentals of using marketing communications to launch your business, grow your brand and build the platform for long-term business success. Everything you need to know and all in one place.
- Launch ideas – strategies and tactics
- How to find your USP and ESP
- Defining and communicating your proposition
- Building your brand & telling your story
- Driving traffic to your website – the fundamentals of SEO, blogging and social media
- How to write a press release
- Presenting your business
- Business networking
What our clients say...
Who the workshop is for
- Sole traders
- Small businesses